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FPI to Merchandise Greg Norman Collection at Select
PGA Events and in Stores
DALLAS - July 25, 2000 Fixture Perfect International has
been enlisted to merchandise the Greg Norman Collection line
of clothing at selected PGA Tournaments and in nine Northeastern
department store locations. Founded in 1990, FPI is the only
national turnkey resource for program management, store and
fixture design, store planning, fixturing, site survey and
CAD services, logistics management, general construction,
installation of retail fixtures and merchandising.
"It's a tremendous vote of confidence for a successful sports
company like Greg Norman Collection to depend on FPI for part
of its merchandising program," said Richard Davis, FPI President
and CEO. "We're especially enthusiastic about this project
because it allows FPI to penetrate a new and expanding area
of the market with golf tournament merchandising."
Greg Norman Collection has contracted FPI to manage two critical
areas of its merchandising program. FPI will execute the set-up
and merchandising of the Greg Norman shops at various PGA
tournaments across the country. In addition, FPI will be responsible
for the sales and breakdown of the shops at selected tournaments.
FPI will also merchandise all nine Greg Norman stores in
the company's Northeast region. FPI's Merchandising Division
will be responsible for merchandising the product and maintaining
the company's standards of presentation at retail locations
twice monthly.
In addition to the Greg Norman Collection, FPI counts several
other top retailers among its long list of clients. Polo Jeans
Company, Nautica Jeans Company and Nike
all count on FPI's high-caliber talent and advanced technological
skill to help reach their goals.
"The reason well-known retail clients continue to turn to
FPI is because we offer a complete package of services, and
we take care of all the details so that our clients can focus
on what is important to them - opening their stores," said
Davis. |