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FPI Announces New Chief Operating Officer
Former Blockbuster President & COO Gerald Geddis To Head
Up Operations Division
DALLAS – February 7, 2002 - Fixture Perfect International
Inc. ( FPI ), a leading provider of turnkey retail development
services, announces the addition of Gerald Geddis as its new
chief operating officer. Geddis brings extensive management
and retail experience to the company, including nine years
with Blockbuster Entertainment where he served as president
and COO.
As chief operating officer, Geddis will oversee the operations
division of FPI responsible for developing vertical integration
strategies, business processes and customer relations programs
to enhance the company's existing growth and service capabilities.
His team will include logistics, operations, retail services,
merchandising and sourcing departments.
“I am very pleased Gerry Geddis will be joining FPI 's senior
management as chief operating officer. His proven leadership
skills, operational expertise and industry knowledge will
be invaluable to our entire organization as we continue to
offer the best service capabilities to satisfy our customer's
growing requirements," said Rick Davis, FPI president and
CEO. “Gerry is a focused leader who brings a strong operating
background and keen financial and customer service expertise
to our company. His previous experience with Blockbuster Entertainment
has given Gerry a solid foundation in developing service and
product strategies, business processes and customer relations
programs, both in the United States and abroad.”
“I am thrilled to join FPI 's senior management team," commented
Geddis. "I am particularly drawn to the organization's unique
ability to continually develop and provide integrated turnkey
program management services for the ever-changing retail industry.
I've had hands-on experience being involved with the development
of two very successful companies in my career and recognize
that FPI is well-positioned to experience healthy growth and
be the preferred provider of retail services. I see a tremendous
opportunity to enhance the company's service capabilities
and leverage those successes to deliver premier services for
FPI 's customers. I look forward to utilizing my business
operations background, franchise and retail experience to
help lead the company in a direction that will ultimately
benefit our customers."
Geddis served in various management roles while at Blockbuster,
including worldwide operation president and COO of Blockbuster
Entertainment. He was responsible for overseeing 5,000 profitable
retail stores, development of four international divisions
in Europe, Australia, Asia, Canada and Mexico/South America,
and introduction of several new company initiatives. He spent
the first 17 years of his career with Tandy Corp./Radio Shack
working through all levels of field management and was responsible
for sales growth and profits for the growing national retailer.
Prior to joining FPI , Geddis was co-founder, president and
COO of Gerald Stevens Inc., a start-up flower and gift registry
retail organization.
FPI is the only national turnkey resource for in-house program
management, store and fixture design, automated sourcing,
site survey and CAD services, logistics management and consolidation,
store and fixture installation, and retail merchandising. |