Dallas, TX (May 10, 2007) – DAVACO, Inc., the national leading provider of retail services, announced today that it has named Sheryl Koehn as the director of brand development for the company’s brand development division. In this role, Koehn will oversee all aspects of DAVACO’s brand development division, which includes full-service and supplemental retail coordinator coverage, project management and all aspects of vendor shop programs for nationwide brands of soft-line products. She is based in Dallas, Texas and reports directly to F.L. Chase, senior vice president of retail operations.

“Sheryl’s almost 25 years of industry experience including specialty retail store management, buying office experience, wholesale sales management and multi-store responsibilities is a definite asset for the company and for the brands we service across the country, ” said Chase. “Sheryl and her team will continue to get results and exceed our clients' expectations through superior customer service.”

Koehn joined DAVACO in February 2006 as director of national accounts.  She previously was employed with Liz Claiborne, Inc. holding the position of regional manager, Modern Brands, where she was responsible for overseeing in-store marketing of multiple brands and retail accounts. During her seven year tenure at Liz Claiborne, Koehn also served as sales manager of accessories and regional manager of Liz Claiborne brands. Prior to that, she spent over 13 years with The Limited, Inc. serving in a variety of positions. Koehn earned a bachelor’s degree in psychology from the University of Utah.

About DAVACO Inc.
DAVACO, the national leading provider of retail services, specializes in the quality management and execution of in-store merchandising, shop-in-shops and high-volume rollouts, retrofits, resets, and new stores. DAVACO offers a comprehensive range of services that helps retailers maximize brand presence and profitability at retail. Services include: ▪ Rollouts, retrofits, resets and remodels ▪ Fixture and graphics installations ▪ Project services ▪ Project management ▪ Hard- and soft-line merchandising ▪ Site and marketing surveys ▪ Logistics and consolidation ▪ Design services ▪ Strategic sourcing/procurement management. Founded in 1990, the company is based in Dallas, Texas, with over 600 employees across the country. For more information, visit www.davacoinc.com.