DAVACO SHOWCASES BRAND DEVELOPMENT CAPABILITIES AT MAGIC
Only National Retail Services Provider Able to Combine
Shop-In-Shop and Merchandising Expertise to Meet National Brands-Retail Needs
DALLAS, Texas (August 28, 2006) – DAVACO Inc., the leading national provider of retail services and solutions, will showcase its brand development capabilities at the 2006 MAGIC Marketplace, the fashion industry’s largest professional trade event, taking place on August 28 – 31 at the Las Vegas Convention Center. The company’s specialized brand development division provides a unique and complete retail solution for national retail brands that are sold primarily in department stores. The brand development division can handle all of the details associated with shop-in-shops and fixtures including store layouts, design services including CAD drawings, surveys, logistics, and fixture installations according to specifications for each store location. Once the fixtures and branding components are in place, the company’s creative and experienced coordinators follow-up to merchandise product, set up store presentations and assure brand exposure is maximized on a seasonal, promotional or ongoing basis. With one point of contact and online status access, DAVACO seamlessly assists national retail brands to maximize their presence and profitability.
“DAVACO is the only company that can offer such a wide range of specialized services to meet the ever-evolving needs of the retail industry. We have the great ability to offer a one-stop solution for national brands to properly build store environments and present their products in today’s complex retail environment,” said Rick Davis, chief executive officer, DAVACO, Inc. “The capabilities of the brand development division meets the strategic business needs of our clients. Even in today’s fast-paced retail environment, DAVACO can offer a better and faster alternative to showcase brands at the store level.”
“We have a strong and experienced team that knows how to execute shop-in-shop initiatives and get results.” Paula West, vice president of brand development. “DAVACO knows retail inside and out. We support our clients and their sales goals by making sure their brand is correctly represented and product is properly merchandised at each point of distribution.”
The brand development division has in-depth expertise from a wide range of national brands in a variety of industries including apparel, footwear, accessories, home, luxury items and gifts. And if needed, the company has developed a trusted partnership in Asia for fixture design and manufacturing.
DAVACO will be exhibiting at MAGIC during the four-day show. DAVACO’s Patio will be centrally located near the grand lobby entrance and the fashion show runway (between the north and central halls). DAVACO encourages attendees to visit the patio to relax and sip a cool lemonade while learning more about the company’s capabilities in meeting the high-quality needs of the retail fashion industry.
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About DAVACO Inc.
DAVACO, the national leading provider of retail services, specializes in the quality management and execution of high-volume rollouts, retrofits, resets, and new stores. DAVACO offers a range of comprehensive services that helps retailers maximize brand presence and profitability at retail. Services include: real estate, design services, project management, logistics and consolidation, store fixture and graphic installations, store and marketing surveys, soft- and hard-line merchandising programs, and sourcing. Founded in 1990, the company is based in Dallas. For more information, visit www.davacoinc.com.
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